As 2023 winds down, that familiar "new year, new me" anthem starts playing on repeat, and it's gym membership renewal season all over again. But what if we told you change doesn’t need a date on the calendar?
Instead of putting off transformation, let's turn your “One Day” into DAY ONE. To fuel this change, we curated a special holiday gift just for you – our very own P.H.I. advent calendar. It's not filled with chocolates or festive treats but rather with something even more valuable – 25 tailored tips and tasks over 25 days. These nuggets of wisdom were designed to invigorate your Instagram presence before the new year even pops it's confetti.
In case you missed it on our Instagram, let's recap all 25 tasks and tips we gave to give your Instagram profile the revamp it needs before the new year.
Tip: Switching up your profile picture may seem like a small task, but first impressions are important. Your Instagram deserves a spotlight moment, not a game of 'spot the main character.' It’s time for a fresh face and a fresh start.
Tip: Pin your top 3 posts to make that unforgettable first impression! Show the world who you are, what you do, and your campaign masterpiece in just three posts.
Tip: New faces, new connections! Ever thought about the fact that we gain new friends daily? A yearly reintroduction is like hitting reset—reaffirming who you are, what you do, and what you stand for.
It’s a fresh chance to connect, share, and grow together! This could be a reel with motion or a static still post of your beautiful face!
Tip: Embrace the latest Instagram feature – add up to 5 links directly in your bio! From blog posts to websites, it's now easier to navigate and explore what you have to offer.
Why do we suggest this change? Instagram rewards people for using their new features, instead of third party apps. They realised everyone was adding a linktree as one url was not enough, so they updated it to allow up to 5 links.
Tip: Have you thought about teaming up with a local brand for a giveaway? It's the perfect time to amplify community spirit. Let's make this season of giving even more special together.
We suggest choosing a brand YOU LOVE and that resonates with YOUR personal brand. Often, local brands cannot afford big influencer campaigns, so do a trade exchange where the ask is worth it for you, as well as worth it for them. Perks of collab: increase followers, spread the local love and build engagement % on your page
Tip: Share the magic behind your content creation! Let your audience in on the behind-the-scenes action. Embrace the journey, showcase the process, and watch the connection with your audience soar.
Create a reel showing your audience how you create your content and what happens off camera.
Tip: Take a trip down memory lane and compile the best of the best into a Reel Recap! Explore the 'Reels Recap' template and curate your top moments for 2023 or in general. It's the secret for boosting organic reach and reliving those magic moments.
Tip: When brand managers are sourcing directly on the gram, you have NO idea where an influencer is based, unless they mention it in their bio. You then require brand managers to see if you have tagged a location, they are zooming in the background to try recognise where you are from? Let’s make this front and center.
Tip: Let’s dive into story cover pages - your secret tool for easy categorization! Whether it's travel tales, foodie adventures, or work chronicles, it’s time to revamp. Think of them as your mini website, sharing your story at a glance.
You will see we have created titles on each story cover highlight on our page so it is easy to navigate. Doing this creates structure to your stories and also ensures your fab they don’t go to waste. Give them a fresh look to create consistency and easy swiping for your followers.
Elevate your content to the next level! Keep that setting on for a constant glow-up in your feed. Quality content deserves to shine. Simply head to 'data usage and media quality' and switch on 'upload at the highest quality.' Make sure that it’s always on so that your posts stand out.
Tip: Engagement isn't a one-way street – it's a conversation! Take a moment to reply to comments and DMs, nurturing the community that makes your profile shine. Show your followers some love and appreciation for their support. It's more than just interaction; it's building meaningful connections one message at a time.
Tip: Setting up your own broadcast channel on Instagram is your chance to showcase what makes you, you. Dive in and let your voice resonate across screens worldwide
Simply hit the message icon on the top right of your screen. Then, tap the compose icon also on the top right. Select 'Create a broadcast channel.' And boom, start connecting with your audience in a whole new way.
Tip: Counting down to something special? Use the countdown timer on your story or post to build excitement and engagement for an event, launch, or a memorable day!
Tip: Let’s get interactive! Set up some fun Q&A stories by using Instagram’s awesome Q&A feature. Let your followers ask you anything about yourself, a specific topic or anything that piques their curiosity.
Tip: Spice up your Instagram stories with a 'This or That' series! Use the 'poll' sticker to engage with your followers. Encourage them to join the fun by voting and continue the thread as it evolves. It's an interactive way to connect and share more about your preferences. Try it out and make your stories pop with personality!
Tip: Don’t forget to include a compelling call to action in your captions! Prompt your audience to engage - like, comment, or share their thoughts. Encourage them to visit your profile for more exciting content and information. A clear call to action sparks interaction and connection.
Tip: Ready to expand your reach? Research and incorporate new, relevant hashtags to boost your presence within your niche. Discovering fresh #’s can significantly increase your reach and impressions. Take the plunge, explore and watch your content thrive in front of a broader audience.
Tip: Head to your stories and fire up that question sticker. Let your audience lead the way – ask them what content of yours keeps them scrolling and what they’d like to see more of! Their opinions matter. And this gives you a better idea of what content you should be focusing on creating.
Tip: It’s time to do some cleaning up on your profile and say goodbye to the past and hello to a feed that truly speaks to your current story. Curate a space that reflects the amazing you, and remove anything that doesn’t reflect your personal brand anymore. That bad hair dye job from 2015? It can probably go. As well as that picture of your avo toast from 4 years ago.
Tip: Gain access to analytics that reveal invaluable insights about your audience with a business account, allowing you to tailor your content strategy effectively. With access to the 'Swipe Up' feature, you can easily direct your audience to your website or products. You can also streamline communication with contact buttons, simplifying the process for your audience to connect with you!
Tip: Whether it's 'Book Now,' 'Contact Us,' or 'Shop,' these buttons are your ticket to direct and effortless engagement. They empower your audience to take immediate action, whether it's scheduling appointments, reaching out, or exploring your products and services seamlessly.
Tip: Linking your Instagram and Facebook helps when it comes to maximising impact. By connecting these platforms, you broaden your reach, effortlessly sharing content across both channels.
It streamlines your content management, allowing seamless cross-posting and increasing visibility among diverse audiences. You'll also unlock additional insights and analytics, empowering you to better understand and engage with your followers.
Tip: Adding a trending song to your Instagram post is the ultimate way to elevate your content! It's like adding a magical touch that brings your visuals to life, setting the mood and adding an extra layer of emotion. Trending songs are an instant attention-grabber that can boost engagement and make your post stand out in the crowd.
Tip: From morning quotes that kickstart the day with positivity to midday motivation that keeps them inspired, and even short life updates to share your journey – it's all at your fingertips with the notes feature.
Use it to craft bite-sized content that resonates with your followers at various moments, offering them doses of encouragement, insights, and snippets of your life. Elevate your engagement by leveraging this feature to create bite-sized content that keeps your audience engaged and connected round the clock!
Tip: Dive into the latest Instagram feature that turns your achievements into a visual journey! Explore the milestones you've conquered throughout the year, celebrating your successes and setting the stage for new goals in the upcoming year. 🚀
Get in touch with us to get started on your next campaign for 2024. Or head on over to @peoplehaveinfluence_ on Instagram where you’ll find us doing what we do best.
As 2023 winds down, that familiar "new year, new me" anthem starts playing on repeat, and it's gym membership renewal season all over again. But what if we told you change doesn’t need a date on the calendar?
Instead of putting off transformation, let's turn your “One Day” into DAY ONE. To fuel this change, we curated a special holiday gift just for you – our very own P.H.I. advent calendar. It's not filled with chocolates or festive treats but rather with something even more valuable – 25 tailored tips and tasks over 25 days. These nuggets of wisdom were designed to invigorate your Instagram presence before the new year even pops it's confetti.
In case you missed it on our Instagram, let's recap all 25 tasks and tips we gave to give your Instagram profile the revamp it needs before the new year.
Tip: Switching up your profile picture may seem like a small task, but first impressions are important. Your Instagram deserves a spotlight moment, not a game of 'spot the main character.' It’s time for a fresh face and a fresh start.
Tip: Pin your top 3 posts to make that unforgettable first impression! Show the world who you are, what you do, and your campaign masterpiece in just three posts.
Tip: New faces, new connections! Ever thought about the fact that we gain new friends daily? A yearly reintroduction is like hitting reset—reaffirming who you are, what you do, and what you stand for.
It’s a fresh chance to connect, share, and grow together! This could be a reel with motion or a static still post of your beautiful face!
Tip: Embrace the latest Instagram feature – add up to 5 links directly in your bio! From blog posts to websites, it's now easier to navigate and explore what you have to offer.
Why do we suggest this change? Instagram rewards people for using their new features, instead of third party apps. They realised everyone was adding a linktree as one url was not enough, so they updated it to allow up to 5 links.
Tip: Have you thought about teaming up with a local brand for a giveaway? It's the perfect time to amplify community spirit. Let's make this season of giving even more special together.
We suggest choosing a brand YOU LOVE and that resonates with YOUR personal brand. Often, local brands cannot afford big influencer campaigns, so do a trade exchange where the ask is worth it for you, as well as worth it for them. Perks of collab: increase followers, spread the local love and build engagement % on your page
Tip: Share the magic behind your content creation! Let your audience in on the behind-the-scenes action. Embrace the journey, showcase the process, and watch the connection with your audience soar.
Create a reel showing your audience how you create your content and what happens off camera.
Tip: Take a trip down memory lane and compile the best of the best into a Reel Recap! Explore the 'Reels Recap' template and curate your top moments for 2023 or in general. It's the secret for boosting organic reach and reliving those magic moments.
Tip: When brand managers are sourcing directly on the gram, you have NO idea where an influencer is based, unless they mention it in their bio. You then require brand managers to see if you have tagged a location, they are zooming in the background to try recognise where you are from? Let’s make this front and center.
Tip: Let’s dive into story cover pages - your secret tool for easy categorization! Whether it's travel tales, foodie adventures, or work chronicles, it’s time to revamp. Think of them as your mini website, sharing your story at a glance.
You will see we have created titles on each story cover highlight on our page so it is easy to navigate. Doing this creates structure to your stories and also ensures your fab they don’t go to waste. Give them a fresh look to create consistency and easy swiping for your followers.
Elevate your content to the next level! Keep that setting on for a constant glow-up in your feed. Quality content deserves to shine. Simply head to 'data usage and media quality' and switch on 'upload at the highest quality.' Make sure that it’s always on so that your posts stand out.
Tip: Engagement isn't a one-way street – it's a conversation! Take a moment to reply to comments and DMs, nurturing the community that makes your profile shine. Show your followers some love and appreciation for their support. It's more than just interaction; it's building meaningful connections one message at a time.
Tip: Setting up your own broadcast channel on Instagram is your chance to showcase what makes you, you. Dive in and let your voice resonate across screens worldwide
Simply hit the message icon on the top right of your screen. Then, tap the compose icon also on the top right. Select 'Create a broadcast channel.' And boom, start connecting with your audience in a whole new way.
Tip: Counting down to something special? Use the countdown timer on your story or post to build excitement and engagement for an event, launch, or a memorable day!
Tip: Let’s get interactive! Set up some fun Q&A stories by using Instagram’s awesome Q&A feature. Let your followers ask you anything about yourself, a specific topic or anything that piques their curiosity.
Tip: Spice up your Instagram stories with a 'This or That' series! Use the 'poll' sticker to engage with your followers. Encourage them to join the fun by voting and continue the thread as it evolves. It's an interactive way to connect and share more about your preferences. Try it out and make your stories pop with personality!
Tip: Don’t forget to include a compelling call to action in your captions! Prompt your audience to engage - like, comment, or share their thoughts. Encourage them to visit your profile for more exciting content and information. A clear call to action sparks interaction and connection.
Tip: Ready to expand your reach? Research and incorporate new, relevant hashtags to boost your presence within your niche. Discovering fresh #’s can significantly increase your reach and impressions. Take the plunge, explore and watch your content thrive in front of a broader audience.
Tip: Head to your stories and fire up that question sticker. Let your audience lead the way – ask them what content of yours keeps them scrolling and what they’d like to see more of! Their opinions matter. And this gives you a better idea of what content you should be focusing on creating.
Tip: It’s time to do some cleaning up on your profile and say goodbye to the past and hello to a feed that truly speaks to your current story. Curate a space that reflects the amazing you, and remove anything that doesn’t reflect your personal brand anymore. That bad hair dye job from 2015? It can probably go. As well as that picture of your avo toast from 4 years ago.
Tip: Gain access to analytics that reveal invaluable insights about your audience with a business account, allowing you to tailor your content strategy effectively. With access to the 'Swipe Up' feature, you can easily direct your audience to your website or products. You can also streamline communication with contact buttons, simplifying the process for your audience to connect with you!
Tip: Whether it's 'Book Now,' 'Contact Us,' or 'Shop,' these buttons are your ticket to direct and effortless engagement. They empower your audience to take immediate action, whether it's scheduling appointments, reaching out, or exploring your products and services seamlessly.
Tip: Linking your Instagram and Facebook helps when it comes to maximising impact. By connecting these platforms, you broaden your reach, effortlessly sharing content across both channels.
It streamlines your content management, allowing seamless cross-posting and increasing visibility among diverse audiences. You'll also unlock additional insights and analytics, empowering you to better understand and engage with your followers.
Tip: Adding a trending song to your Instagram post is the ultimate way to elevate your content! It's like adding a magical touch that brings your visuals to life, setting the mood and adding an extra layer of emotion. Trending songs are an instant attention-grabber that can boost engagement and make your post stand out in the crowd.
Tip: From morning quotes that kickstart the day with positivity to midday motivation that keeps them inspired, and even short life updates to share your journey – it's all at your fingertips with the notes feature.
Use it to craft bite-sized content that resonates with your followers at various moments, offering them doses of encouragement, insights, and snippets of your life. Elevate your engagement by leveraging this feature to create bite-sized content that keeps your audience engaged and connected round the clock!
Tip: Dive into the latest Instagram feature that turns your achievements into a visual journey! Explore the milestones you've conquered throughout the year, celebrating your successes and setting the stage for new goals in the upcoming year. 🚀
Get in touch with us to get started on your next campaign for 2024. Or head on over to @peoplehaveinfluence_ on Instagram where you’ll find us doing what we do best.
We’d love to hear from you. For any enquiries, questions or conversations, feel free to contact us.
