As we reflect on Mother's Day yesterday and celebrate all the incredible mother figures in our lives, we couldn’t resist shining a spotlight on some of the most inspiring mom-fluencers out there! Join us as we dive into our top 10 mom-fluencers to watch right now. From juggling full-time careers to embracing the chaos of parenting with grace and humour, these amazing women are redefining what it means to be a mom in the digital age. Get ready to be inspired, uplifted, and maybe even share a few laughs along the way as we celebrate the power of motherhood in all its beautiful forms.
Meet Jessie, a dynamic 36-year-old juggling full-time recruitment, part-time content creation, and the whirlwind of parenting two spirited toddlers, Lucy (4) and Jude (2). Her partner in crime Lyle, her husband and former ‘Facebook stalker’ turned best friend, whose flair for the dramatic matched Jessie's quirky humour perfectly. Speaking of humour, Jessie has worked with P.H.I to create hilarious content on two separate campaigns for the epic brand OneCart.
As a mom-fluencer, Jessie finds strength in community, bonding with fellow moms over shared experiences and forming genuine connections in a sometimes lonely world. Of course, there are downsides too; navigating the pitfalls of online scrutiny requires a thick skin. But for Jessie, the joy of collaborating with brands and enriching her kids’ lives makes it all worthwhile.
Next up we have Buli, a passionate mom of two beautiful children whose creativity knows no bounds. By day, she's an architectural technologist, but her true calling lies in digital content creation, where she pours her heart and soul into inspiring others. Buli has collaborated with P.H.I to create beautiful campaigns for a variety of brands like Weylandts, Adidas, Hisense and Yaga.
Buli's parenting philosophy revolves around learning from her kids, embracing their perspective to infuse each day with awe, wonder, and adventure. As a mom-fluencer, she finds fulfilment in sharing real-life experiences and moments with fellow moms, offering support and inspiration. Through it all, Buli remains a beacon of creativity, authenticity, and love, shaping a world where every moment is an opportunity for connection and growth.
Introducing Bronwyn, a devoted mom of two girls hailing from the vibrant city of Cape Town, South Africa. By day, she's immersed in the world of education, leading a trauma-informed school with passion and purpose. In her free time, Bronwyn channels her creativity into content creation, seeking meaningful ways to uplift and inspire others to be their best selves. Speaking of her content creation, Bronwyn has created beautiful content for our campaign with the widely loved brand Pick ‘n Pay.
In regards to her parenting philosophy, Brownyn preaches the importance of slowing down, shedding expectations, and cherishing intentional moments with her children, fostering deep relationships and laying the groundwork for important values to flourish. As a mom-fluencer, Bronwyn finds joy in collaborating with her child, engaging in conversations with fellow moms, and sparking meaningful dialogue.
Meet Dimakatso, aka "Didi," a powerhouse attorney and digital content creator who finds her greatest joy in being a dedicated mom and loving wife. In and amongst all of her family responsibilities, Didi still finds time to be an amazing content creator - having collaborated with P.H.I on campaigns for Weylandts, Yaga and Hisense.
Her winning strategy for parenting? Implementing sleep training and embracing a structured routine, while also limiting screen time during the week. This simple shift has led to a more focused, imaginative son who cherishes quality time outdoors. As a mom-fluencer, Didi thrives on sharing her journey, inspiring fellow moms, and nurturing a tight-knit community for mutual learning and support.
Introducing Ash Knox, a Johannesburg native whose love story led her to UCT and a chance encounter with her now-husband, Bruce, in a Long Street nightclub. With her family as her inspiration, Ash shares the real ups and downs of parenting on her social media platforms, embracing the role of mom-fluencer with authenticity and humour. Ashleigh has created stunning content for P.H.I on a variety of campaigns for renowned brands like Hisense and Vichy.
In her parenting journey, Ash advocates for cherishing every moment, from breastfeeding to bedtime stories, recognizing the fleeting nature of childhood. She emphasises the importance of self-care and connecting with fellow moms, creating a supportive community where advice is shared and milestones celebrated.
Next up we have Azza, a vibrant 33-year-old mom to a spirited 2-year-old girl and a dinosaur-loving 4-year-old boy. Originally from Saudi Arabia, she now calls the lively city of Cape Town home, where she juggles a bustling marketing career by day and transforms into a superhero mom by night. Beyond that, Azza is also a dedicated content creator, having been involved in P.H.I’s campaign for Pick ‘n Pay’s Lets Cook.
Her golden nugget of parenting wisdom? "Your kids will only be little for a while, savour every moment and create lasting memories with them." As a mom-fluencer, Azza revels in the opportunities to connect with new people, collaborate with remarkable brands, and authentically share her motherhood journey through captivating content.
Meet Kristi, a vibrant and creative mom proudly embracing life on the spectrum (ADHD) alongside her partner of 10 years. With a keen eye for photography and a passion for creating beautiful spaces, Kristi has worked with us to create heart-warming content with her kids for Pick ‘n Pay Let’s Cook campaign.
Beyond that, Kristi's journey transcends traditional boundaries, encompassing roles as a qualified breastfeeding counsellor and advocate for unmedicated home births. As a mom-fluencer, Kristi finds joy in sharing her heart and experiences with like-minded moms on Instagram, though she navigates the delicate balance between authenticity and privacy, always mindful of her children's comfort and well-being amidst the journey of sharing their lives with others.
Meet Kopano Shimange, also known as #MrsMomBoss. Originally from the countryside, Kopano now thrives as an ambitious working mom in the city. With three young children keeping her busy, she balances her role as a digital business and marketing specialist by day with her passion for creating YouTube content by night. Her best parenting tip? "No one knows what they are doing. We’re all taking it 1 day at a time, as long as you’re doing it with love you’ll be fine."
As a mom-fluencer, Kopano finds joy in sharing her mom life, although she acknowledges the challenges of navigating the fine line between openness and privacy. In her journey, she embraces both the highs and lows, offering a relatable perspective to fellow moms navigating the complexities of motherhood.
Introducing Sade, a vibrant mom revelling in the whirlwind of parenthood with her two almost-three-year-old’s and an almost-one-year-old. As she navigates their milestones, she's also pursuing her dreams, recently transitioning from actress to real estate professional while maintaining her creative spirit in content creation. In the past, Sade has partnered with P.H.I to create content for brands like Pick ‘n Pay and La Roche-Posey.
For Sade, parenthood is a journey of constant learning, where routine and asking for help are essential, but grace - rooted in faith - is the ultimate lifeline. Embracing the pros of community, freebies, and documenting memories through content creation, Sade finds fulfillment in sharing her experiences with fellow moms.
Finally we have Greteli, a radiant 22-year-old balancing her passions for acting and content creation with the joys of motherhood. Married to her beloved Juan de Swardt, Greteli embraces the adventure of raising their precious one-year-old daughter in Stellenbosch. In the heart of Stellies, Greteli has created beautiful content with us on campaigns for both Yaga and Pick ‘n Pay.
Despite the unconventional path of marrying young and starting a family, Greteli finds true fulfilment in every moment. Her invaluable parenting tip? She told P.H.I that she’s been trying to cherish the fleeting moments, recognizing that the chaos of today will one day be cherished memories. As a mom-fluencer, Greteli delights in sharing the hilarity of parenthood and the joy her daughter brings to her community. Through it all, Greteli remains a beacon of authenticity, and humor, inspiring fellow moms to navigate the highs and lows of motherhood.
If you’re a content creator - mother or not - and you’re not on our radar, we’d love to hear from you!
If you’re a brand needing some exposure and creative campaigns - whether you’re looking for singles, parents or big family’s - let’s chat and make magic together! Don’t forget, it costs nothing to enquire ;)
As we reflect on Mother's Day yesterday and celebrate all the incredible mother figures in our lives, we couldn’t resist shining a spotlight on some of the most inspiring mom-fluencers out there! Join us as we dive into our top 10 mom-fluencers to watch right now. From juggling full-time careers to embracing the chaos of parenting with grace and humour, these amazing women are redefining what it means to be a mom in the digital age. Get ready to be inspired, uplifted, and maybe even share a few laughs along the way as we celebrate the power of motherhood in all its beautiful forms.
Meet Jessie, a dynamic 36-year-old juggling full-time recruitment, part-time content creation, and the whirlwind of parenting two spirited toddlers, Lucy (4) and Jude (2). Her partner in crime Lyle, her husband and former ‘Facebook stalker’ turned best friend, whose flair for the dramatic matched Jessie's quirky humour perfectly. Speaking of humour, Jessie has worked with P.H.I to create hilarious content on two separate campaigns for the epic brand OneCart.
As a mom-fluencer, Jessie finds strength in community, bonding with fellow moms over shared experiences and forming genuine connections in a sometimes lonely world. Of course, there are downsides too; navigating the pitfalls of online scrutiny requires a thick skin. But for Jessie, the joy of collaborating with brands and enriching her kids’ lives makes it all worthwhile.
Next up we have Buli, a passionate mom of two beautiful children whose creativity knows no bounds. By day, she's an architectural technologist, but her true calling lies in digital content creation, where she pours her heart and soul into inspiring others. Buli has collaborated with P.H.I to create beautiful campaigns for a variety of brands like Weylandts, Adidas, Hisense and Yaga.
Buli's parenting philosophy revolves around learning from her kids, embracing their perspective to infuse each day with awe, wonder, and adventure. As a mom-fluencer, she finds fulfilment in sharing real-life experiences and moments with fellow moms, offering support and inspiration. Through it all, Buli remains a beacon of creativity, authenticity, and love, shaping a world where every moment is an opportunity for connection and growth.
Introducing Bronwyn, a devoted mom of two girls hailing from the vibrant city of Cape Town, South Africa. By day, she's immersed in the world of education, leading a trauma-informed school with passion and purpose. In her free time, Bronwyn channels her creativity into content creation, seeking meaningful ways to uplift and inspire others to be their best selves. Speaking of her content creation, Bronwyn has created beautiful content for our campaign with the widely loved brand Pick ‘n Pay.
In regards to her parenting philosophy, Brownyn preaches the importance of slowing down, shedding expectations, and cherishing intentional moments with her children, fostering deep relationships and laying the groundwork for important values to flourish. As a mom-fluencer, Bronwyn finds joy in collaborating with her child, engaging in conversations with fellow moms, and sparking meaningful dialogue.
Meet Dimakatso, aka "Didi," a powerhouse attorney and digital content creator who finds her greatest joy in being a dedicated mom and loving wife. In and amongst all of her family responsibilities, Didi still finds time to be an amazing content creator - having collaborated with P.H.I on campaigns for Weylandts, Yaga and Hisense.
Her winning strategy for parenting? Implementing sleep training and embracing a structured routine, while also limiting screen time during the week. This simple shift has led to a more focused, imaginative son who cherishes quality time outdoors. As a mom-fluencer, Didi thrives on sharing her journey, inspiring fellow moms, and nurturing a tight-knit community for mutual learning and support.
Introducing Ash Knox, a Johannesburg native whose love story led her to UCT and a chance encounter with her now-husband, Bruce, in a Long Street nightclub. With her family as her inspiration, Ash shares the real ups and downs of parenting on her social media platforms, embracing the role of mom-fluencer with authenticity and humour. Ashleigh has created stunning content for P.H.I on a variety of campaigns for renowned brands like Hisense and Vichy.
In her parenting journey, Ash advocates for cherishing every moment, from breastfeeding to bedtime stories, recognizing the fleeting nature of childhood. She emphasises the importance of self-care and connecting with fellow moms, creating a supportive community where advice is shared and milestones celebrated.
Next up we have Azza, a vibrant 33-year-old mom to a spirited 2-year-old girl and a dinosaur-loving 4-year-old boy. Originally from Saudi Arabia, she now calls the lively city of Cape Town home, where she juggles a bustling marketing career by day and transforms into a superhero mom by night. Beyond that, Azza is also a dedicated content creator, having been involved in P.H.I’s campaign for Pick ‘n Pay’s Lets Cook.
Her golden nugget of parenting wisdom? "Your kids will only be little for a while, savour every moment and create lasting memories with them." As a mom-fluencer, Azza revels in the opportunities to connect with new people, collaborate with remarkable brands, and authentically share her motherhood journey through captivating content.
Meet Kristi, a vibrant and creative mom proudly embracing life on the spectrum (ADHD) alongside her partner of 10 years. With a keen eye for photography and a passion for creating beautiful spaces, Kristi has worked with us to create heart-warming content with her kids for Pick ‘n Pay Let’s Cook campaign.
Beyond that, Kristi's journey transcends traditional boundaries, encompassing roles as a qualified breastfeeding counsellor and advocate for unmedicated home births. As a mom-fluencer, Kristi finds joy in sharing her heart and experiences with like-minded moms on Instagram, though she navigates the delicate balance between authenticity and privacy, always mindful of her children's comfort and well-being amidst the journey of sharing their lives with others.
Meet Kopano Shimange, also known as #MrsMomBoss. Originally from the countryside, Kopano now thrives as an ambitious working mom in the city. With three young children keeping her busy, she balances her role as a digital business and marketing specialist by day with her passion for creating YouTube content by night. Her best parenting tip? "No one knows what they are doing. We’re all taking it 1 day at a time, as long as you’re doing it with love you’ll be fine."
As a mom-fluencer, Kopano finds joy in sharing her mom life, although she acknowledges the challenges of navigating the fine line between openness and privacy. In her journey, she embraces both the highs and lows, offering a relatable perspective to fellow moms navigating the complexities of motherhood.
Introducing Sade, a vibrant mom revelling in the whirlwind of parenthood with her two almost-three-year-old’s and an almost-one-year-old. As she navigates their milestones, she's also pursuing her dreams, recently transitioning from actress to real estate professional while maintaining her creative spirit in content creation. In the past, Sade has partnered with P.H.I to create content for brands like Pick ‘n Pay and La Roche-Posey.
For Sade, parenthood is a journey of constant learning, where routine and asking for help are essential, but grace - rooted in faith - is the ultimate lifeline. Embracing the pros of community, freebies, and documenting memories through content creation, Sade finds fulfillment in sharing her experiences with fellow moms.
Finally we have Greteli, a radiant 22-year-old balancing her passions for acting and content creation with the joys of motherhood. Married to her beloved Juan de Swardt, Greteli embraces the adventure of raising their precious one-year-old daughter in Stellenbosch. In the heart of Stellies, Greteli has created beautiful content with us on campaigns for both Yaga and Pick ‘n Pay.
Despite the unconventional path of marrying young and starting a family, Greteli finds true fulfilment in every moment. Her invaluable parenting tip? She told P.H.I that she’s been trying to cherish the fleeting moments, recognizing that the chaos of today will one day be cherished memories. As a mom-fluencer, Greteli delights in sharing the hilarity of parenthood and the joy her daughter brings to her community. Through it all, Greteli remains a beacon of authenticity, and humor, inspiring fellow moms to navigate the highs and lows of motherhood.
If you’re a content creator - mother or not - and you’re not on our radar, we’d love to hear from you!
If you’re a brand needing some exposure and creative campaigns - whether you’re looking for singles, parents or big family’s - let’s chat and make magic together! Don’t forget, it costs nothing to enquire ;)
We’d love to hear from you. For any enquiries, questions or conversations, feel free to contact us.
